Anti-family Entertainment
What is pornographic to some is not to others. Instead of maintaining the integrity of our screen definition for pornography and letting such "judgement calls" slip through, we "catch them" with our "Anti-Family Entertainment" screen. This screen is defined as follows:

Any company that produces video, audio, print, or live entertainment marketed to the public that is gratuitously violent, vulgar, contains partial or full nudity, is overtly sexual in nature, glorifies rape and/or abuse of women, reflects homosexual behavior as a legitimate moral lifestyle, promotes homosexual marriage, has themes that mock Judeo Christian traditions or beliefs, or is sexually suggestive with children.

This screen ensures that your investment dollars don’t support such companies as the broadcasters of anti-family television shows, and producers of Marilyn Manson recordings. With this approach, we believe we eliminate technicalities, thus remain consistent in our definitions.
 

Example Companies
Sony Corporation of America (SNE) is a company that produces and distributes software titles when rated by the Entertainment Software Rating Board www.esrb.com earn a Mature 17+ score. Some of their software titles include: "Cardinal Syn" which includes Animated Blood & Gore and Animated Violence; "Playboy Screensaver II" which includes Strong Sexual Content; "Playboy Screensaver - The Women of Playboy" (Adults Only 18+) which includes Mature Sexual Themes as well as many other titles like the ones listed here.

Target Corporation (TGT) is sponsoring, through its advertisements, a program that contains some of the most graphically sexual, profane and violent material aired on television. For example, the WB's The Surreal Life, premiered its second season Sunday, January 11, 2004. The Surreal Life glorifies pornography and reckless sexual exploits. The show forces a group of "D-List" celebrities to live together in a house and have their lives and daily activities taped. The result is a how that tests the viewer's patience and often sinks to the lowest common denominator for entertainment. Involved in this new season are Tammy Faye Messner, Erik Estrada (C.H.I.P.S.), Traci Bingham (Baywatch), Rob Van Winkle (Vanilla Ice), Trishelle Canatella (Real World: Las Vegas), and last, but not least, pornographic film actor Ron Jeremy.
In one shocking episode, porn star, Ron Jeremy, placed his open mouth on the exposed breast of a woman while other adult film actors lounged naked in the pool, watching with delight. Keep in mind that this aired on free over-the-air network television at a time when millions of children were in the viewing audience.






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